We are visual creatures by nature. Keeping this in mind, graphic design is a subtle but crucial opportunity to tell the story of your organization. When you’re thinking about the look and
A popular piece of advice in storytelling is show, don’t tell. A story is more impactful if you demonstrate or exemplify its successes instead of just talking about them. This can (and sho
There are endless creative ways to design your event details to maximize storytelling. Elements big and small involving décor, venue, catering, speakers and entertainment provide an array o
When designing an event for a particular audience, you have a perfect chance to tailor the scope of your messaging to the audience most impacted by your thought leadership. This gives you an
Every organization has a chance to build an event program that feels genuinely reflective of the kind of communities they hope to build. When you spend time during your program expressing gr
Your appeal story is a wonderful chance to remind your audience what your organization does best. Programs that have had great recent success are a perfect place to look for a story that is