Webinar: The Art of the Special Appeal

We joined our friends at Greater Giving for a webinar on “The Art of the Special Appeal” to help you build an effective strategy for your biggest fundraising opportunity the day of your event. Click here to watch Samantha Swaim present the tools and best practices to help you maximize your special appeal.

During the webinar, we cover how to:

• Effectively tell your story to engage donors
• Place your appeal at the best point in your program to maximize donations
• Leverage challenge gifts or grants
• Identify giving levels
• Prep your speakers
• Set your starting levels
• Work with your emcee and auctioneer for a fantastic appeal