Archive by Tag Swaim Strategies
The Secret to Registration and Check-out Ease
When you’re in the event business, you pick up behind-the-scenes secrets at each event. Over the years, we’ve learned a few key strategies to creating a great guest experience, which is
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Making the Switch to an Active Paddle Raise
At a fundraiser, the goal is first and foremost to raise money for your work. But a key strategy to increase giving and build long-term support includes recognizing the people who are suppor
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Webinar: The Art of the Special Appeal
We joined our friends at Greater Giving for a webinar on “The Art of the Special Appeal” to help you build an effective strategy for your biggest fundraising opportunity the day
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Donor Cultivation that Breaks Records
If you find an event model that works for you, it’s important to build on your successes to see increased giving year to year. You’ve done the hard work of finding your sweet spot—the
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Consciously Uncoupling Your Emcee and Auctioneer
For maximum impact at your next event, everyone on stage ought to play a distinct, specific role. This is your opportunity to share the vision of your work with your most ardent supporters a
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The Power of Celebration
We believe in the power of people coming together. There is something profound about people connecting in person, under one roof and celebrating a mission that changes lives. This year, weâ€
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Rolling Out the Red Carpet for Your Honorees
Not all events require honorees. The point of your event is to tell your story, galvanize your supporters and raise support for your work. But if honoring longtime supporters and advocates h
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The Real Potential of the Event Arc
If you make one change to your event, let it be the structure of your program. With every event, there is a natural arc of energy and engagement, and if your program works with the arc, youâ
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5 Nonprofit Storytelling Conference Takeaways
This October was the 5th annual Nonprofit Storytelling Conference, and in our 5 years of attending and participating in this event, we always walk away with big ideas and best practices to p
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How Great Data Built an Inclusive Event
Donor data drives fundraising. It lets you know who your supporters are and how they’re engaging with your work, which helps you retain donors and grow your relationships. Data is also the
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