Archive by Tag audience

Donor Cultivation Events Fundraising Swaim Strategies
Mission Focus Your Major Donor Event

Every event should be designed for your most-engaged supporters. They’re the people showing up to give, cheering you on and championing your cause. If your donors like a party, give them a

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Donor Cultivation Events Fundraising Program Storytelling Swaim Strategies
How (and When) to Livestream an Event

On the rare occasion that you happen to have a superstar keynote speaker and a large donor base that can’t all make it to your big event—you may consider a livestream online. At this yea

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Program Special Appeal Storytelling
A Specific Message for a Specific Audience

When designing an event for a particular audience, you have a perfect chance to tailor the scope of your messaging to the audience most impacted by your thought leadership. This gives you an

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Events Fundraising Program Swaim Strategies
When Your Event Rocks Your Mission

Your mission as an organization could be the perfect opportunity to bring more authenticity to the kind of event you put on, who attends and why. This was exactly what the Regional Arts and

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