Archive

Sponsorship Training
How To: Manage Your Sponsorship Relationships

Securing sponsors for your event is imperative for your fundraising success. Getting sponsors to say ‘yes’ to your proposal is just part of the work, however. Properly managing your spon

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Donor Cultivation Sponsorship
Relationships Are the Key to Donor Cultivation

It can be easy to get caught up in the weeds of your event. Themes. Centerpieces. Linen colors. Will your guests like the chicken? But these are not the things that are going to secure fundr

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Sponsorship Training
Creative Sponsor Engagement

In a slowly recovering economy, sponsors—just like everyone else—are having to find alternative ways to meet their bottom lines while still giving back. Instead of this being an obstacle

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Fundraising Sponsorship
People Give to People

We are often asked, “What’s the secret to sponsorship?” There’s one easy answer: talk to your potential sponsors don’t just send them paperwork. That’s both the bad and the good

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Sponsorship
The Changing Face of Sponsorship

We often get asked to consult on the wide world of sponsorship. Sponsorships help generate long-term health and possibility for non-profit organizations. And at its core, sponsorship is abou

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Donor Cultivation Fundraising Sponsorship
Raising Money in a Soft Economy

Engaging Donors and Sponsors: 1. Person-to-person contact is becoming more important than ever. People give to other people, not to organizations. The value of “face time” can be the dif

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