Archive
The Power of Celebration
We believe in the power of people coming together. There is something profound about people connecting in person, under one roof and celebrating a mission that changes lives. This year, weâ€
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The Real Potential of the Event Arc
If you make one change to your event, let it be the structure of your program. With every event, there is a natural arc of energy and engagement, and if your program works with the arc, youâ
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How Great Data Built an Inclusive Event
Donor data drives fundraising. It lets you know who your supporters are and how they’re engaging with your work, which helps you retain donors and grow your relationships. Data is also the
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An Engagement Event that Connects
Designing an event for your audience is the key strategy to taking your fundraising event to a new level. Major donor events and engagement events are often your best chance to do this becau
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Mission Focus Your Major Donor Event
Every event should be designed for your most-engaged supporters. They’re the people showing up to give, cheering you on and championing your cause. If your donors like a party, give them a
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Including All the Heroes of Your Story
Donors are crucial to your success as an organization. Financial support gives you security and stability, which means you can maybe take off one or two hats and do more to further your miss
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Creating a Movement of Giving
Musician and entrepreneur Derek Sivers gave a TED talk that illustrates a great principal of human dynamics you can use to inspire giving at events: people follow the leader. Here’s how yo
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Building Current Events into Your Program
How much should you use your executive director’s speech to provide a powerful, focused, current vision of your organization’s work in relation to the politics of today? Turns out, a lot
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How (and When) to Livestream an Event
On the rare occasion that you happen to have a superstar keynote speaker and a large donor base that can’t all make it to your big event—you may consider a livestream online. At this yea
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Giving Thanks, Strategically
If you want to use your event to shower your supporters in gratitude, you can do so in a way that also demonstrates the impact of your organization. Donors, corporate partners and supporters
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