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This spring all of the incredibly hard cultivation work done by Juan Carlos Gonzalez, Development Director at Centro Cultural de Washington County, paid off at their annual Gala de Cultura. He [...]

More isn’t always more. More guests don’t automatically increase your fundraising potential. Having the right people in the room is what does. You want your biggest supporters who will help you [...]

By Adam Weinger Is your organization about to host your annual gala? Are you planning on making your attendees laugh until their faces hurt with a comedy night? Have you thought about how [...]

Nonprofits are complex organizations that usually do work across several program areas, and often have a hard time telling their complicated story. We talk to them about how to streamline their [...]

For events, organizational milestones like significant anniversaries can be challenging. Beyond the fact that your organization has made it this long, how do you use that mile mark to engage [...]

When you pick an event theme that has messaging attached to it versus being a platform for décor, you can really tie together the mission of your organization and increase your sphere of support. [...]

When taking a look at the specific elements of your event, look for opportunities to tell your organization’s story. At first glance it may seem like there isn’t much opportunity to carry your [...]

When it comes to events, a lot can be in a name. The name of your event establishes a tone and expectation from guests about what they’ll experience. Naming the event is the first phase of your [...]

Every day we spend with our clients are good ones. And most days, the work we do with them elevates all we do as a business. We’re so honored to walk alongside them and help elevate their [...]

Why a Video? Videos are a great way to tell stories. Stories of change. Stories of complicated organizational structures and programs. Stories of decades of work. Stories of celebration. At [...]

Connecting an audience to why your work matters is key in maximizing fundraising potential at events. People give to organizations they believe in and resonate with. If someone really believes in [...]

A theme can take an event and turn it into something memorable and fun for your guests. It can take your event to the next level. But be careful to keep your program mission-focused within that [...]

Telling the story of your organization at your event in a compelling and clear way is one of the most important parts of your program. It is vital to tap into the why of your work first, to [...]